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auto_awesomeActioninventory_2Consultant review
Action 4 · Task 78 · Group 4

Construct the Traceability Matrix Artefact

Populate the formal Evidence-to-Decision Traceability matrix, explicitly rating the strength of evidence supporting each claim-decision pair. The founder synthesises the collated inputs into a clear, audit-ready framework that categorises decisions as validated, invalidated, or unevidenced.

Objective

Completing the matrix produces a decision-ready asset that exposes structural vulnerabilities in the venture's narrative. This gives the founder an objective basis to proceed with execution, pivot, or conduct deeper validation.

What's expected from the founder

A completed Evidence-to-Decision Traceability Matrix categorising all key venture claims alongside their associated proof metrics and resulting decision statuses. The document must explicitly state whether each claim is proven, inconclusive, or refuted.

psychologyBertie consultant stress-test

Five questions an expert would ask when reviewing your output

Use these to challenge assumptions, pressure-test your logic, and check the quality of this action's output in the context of the parent task and wider venture development.

  1. 1

    Where in this matrix are you relying on weak indirect signals to justify a high-stakes strategic decision?

  2. 2

    How does this traceability matrix alter your immediate capital expenditure or product roadmap?

  3. 3

    What specific evidence strength threshold did you apply before marking a decision as fully validated?

  4. 4

    Why should an investor trust the links you have drawn between customer interviews and willingness to pay?

  5. 5

    Which claims were completely invalidated during this process, and what immediate corrective action has been logged?